RMA Senior Management

Anne Forristall Luke
President and CEO

Anne Forristall Luke was named President and CEO of the Rubber Manufacturers Association on November 13, 2015 and officially assumed leadership of the organization on January 1, 2016. Luke has more than 35 years of Washington government relations, public affairs and executive leadership experience in both the public and private sectors. Before joining RMA, Luke served as vice president, political and public affairs at the Association of Equipment Manufacturers (AEM), the trade association for off-road equipment manufacturers and suppliers operating in the agricultural, construction, forestry, mining and utilities industries.

Prior to AEM, Luke was president of the U.S. Tuna Foundation, representing the domestic and international business interests of the U.S. canned tuna processing industry. She also was a principal at MGN Inc., an independent government relations firm, and served as senior vice president and leader of public affairs in the Washington office of Ketchum Inc., a global public relations firm.

Luke, who holds a B.A. in Political Science from the Edinboro University of Pennsylvania, began her career in the Environment and Natural Resources Division of the U.S. Department of Justice. She subsequently held a variety of posts on Capitol Hill, where she worked for 10 years, including professional staff member of the U.S. House Energy and Commerce Committee. Luke has also served on the board of directors of the Public Affairs Council and BIPAC, a nonpartisan, membership-led organization dedicated to increasing the political effectiveness of America’s business community.

Tracey Norberg
Senior Vice President, Regulatory Affairs and General Counsel

Ms. Norberg directs all policy, technical and legal issues for the association. Her range of management responsibilities includes tire safety, environmental, worker safety policy development and advocacy. She represents the tire industry before federal, state and local agencies on issues of interest to the industry.

Before joining RMA in 1997, Ms. Norberg served on the regulatory affairs staff at the American Forest & Paper Association and represented the paper industry on a variety of environmental regulatory issues.

Ms. Norberg holds a B.A. from Wellesley College and a J.D. from Boston University School of Law.

Dan Zielinski
Senior Vice President, Public Affairs

Mr. Zielinski is part of the senior management team for the association and oversees the government relations, media communications and market information program activities. He joined RMA in December 2000.

Mr. Zielinski serves as the association’s federal lobbyist to represent RMA before Congress and he supervises RMA’s state government affairs efforts. Mr. Zielinski also manages media communications efforts in support the association’s public policy advocacy efforts. In addition, he directs the group’s consumer tire care and maintenance education program, “Be Tire Smart – Play Your PART.”

Mr. Zielinski has more than 20 years of public affairs experience that started on Capitol Hill where he served as a Press Secretary for two Long Island, New York congressmen. Following government service,

Mr. Zielinski became the Media Relations Director for the American Insurance Association, a trade group representing property and casualty insurers. In that role, he directed national media outreach and developed strategy for state media relations efforts. Afterward, he worked at APCO Worldwide, a public affairs firm, where he provided public affairs and media relations counsel for a variety of business clients.

Mr. Zielinski has a B.A. in Communications, Legal Institutions, Economics and Government from American University in Washington, D.C.